“Den of the Lions”: Lioness invests in cryptocurrency and makes a profit of CHF 20,000 November 13, 2020 by drbyos Entrepreneur Olga Feldmeier was able to convince the lioness Bettina Hein in the eighth episode of “Cave of the Lions” to invest in crypto tokens from her trading platform Smart Valor.Hein has already made a profit since the broadcast was recorded.
This is how Olga Feldmeier presented her start-up at “Höhle der Löwen”.
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In “Den of the Lions”, investments are made in cryptocurrencies for the first time.
Bettina Hein bought tokens from the start-up Smart Valor worth 50,000 francs.
A direct equity stake, however, was rejected.
His investment is already worth 70,000 francs today.
Crypto tokens instead of company shares: In the eighth episode of the investment series “Höhle der Löwen Schweiz”, an entrepreneur was able to convince the lioness Bettina Hein to invest 50,000 francs in a crypto currency called Valor.It is the first time that a TV investor has opted for cryptocurrencies, writes the start-up Smart Valor.
Smart Valor is a trading platform for digital financial stocks: The company started with pure crypto currencies such as Bitcoin.In the meantime, however, assets such as gold can also be traded – also in the form of so-called tokens.These are currency units that are deposited with physical gold.500,000 CHF for 1 percent
In addition to crypto tokens, Feldmeier also offered the Löwen a direct stake in Smart Valor: 1 percent for 500,000 francs.This corresponds to a total company value of 50 million francs.
“That may sound like a proud sum, but it’s normal in our industry,” assures the founder.
However, she could not inspire the lions for such an investment.
That doesn’t bother Feldmeier: “We are mostly financed through the currency – that is much more important to us than conventional capital,” she says to 20 Minuten.Not only Lions can invest
What is special is that in this case not only the investors in the show have the opportunity to invest in the currency, as Bettina Hein did – but also the viewers.Since you can get in with small amounts of money, the Ukrainian company founder hopes that because of her appearance on the show, other people will now also decide to invest in the currency.
For Feldmeier it is a particular success that a woman in Bettina Hein is ready to buy cryptocurrency.Because the vast majority of people who invest in such digital currencies are men.Feldmeier is happy that a woman of all people understood her pitch.Hein explains her decision: “That is entrepreneurship: trying things out that other people do not yet fully understand.”
The Ukrainian knows from personal experience that you can make a lot of profit by investing in crypto currencies: “I invested in Bitcoin early on – that made me a millionaire back in 2016.”
Founder and CEO Olga Feldmeier believes that it will take some time before society at large understands the benefits of cryptocurrencies.However, she believes such digital assets will have as big an impact on the financial world as the invention of email had on Swiss Post.
In the television series “Die Höhle der Löwen Schweiz”, which is broadcast on TV24, successful Swiss entrepreneurs decide whether they want to invest in young entrepreneurs.Various company founders present their ideas and answer questions from the so-called lions.
The second season, which ended on Tuesday with the eighth episode, involves the following entrepreneurs:
Tobias Reichmuth, founder of the investment company Susi Partners
Bettina Hein, founder of the software company Pixability
Roland Brack, founder of the online shop Brack.ch
Anja Graf, founder of the real estate company Visionapartments
DJ Antoine, founder of the Konrad Lifestyle brand
From left to right: Tobias Reichmuth, Bettina Hein, Roland Brack, Anja Graf, DJ Antoine.
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In the first season the jury consisted of the same members – with one exception.Jürg Marquard from the Marquard Media Group is no longer there, and DJ Antoine has taken his place.Marquard was unable to participate in the second season because of a heart operation.
Apart from Hein, Feldmeier was unable to attract any other investors.“When I invest in something, I want to be able to touch it,” said DJ Antoine.
And Roland Brack from Brack.ch found: “For me, cryptocurrencies have something to do with casino, and I’m not a gambler.”
Feldmeier sees with humor that it was difficult to bring the Löwen closer to their start-up: “I have practiced introducing our company at hundreds of conferences – I’m used to most people not understanding it.” Precisely because many have a high inhibition threshold when it comes to crypto topics, those who get involved early could benefit particularly strongly.
Bettina Hein is now one of the early entrants.“Den of the Lions” was recorded at the beginning of the year – Hein acquired tokens when the price per token was $ 0.23.Currently it’s $ 0.32.The 50,000 francs invested are already worth 70,000 francs.
In the meantime, the value had tripled in the summer.1 / 12
With her pitch for Smart Valor, entrepreneur Olga Feldmeier was able to convince a lioness to invest.
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Bettina Hein buys Valor crypto tokens for CHF 50,000.
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However, she could not win more lions for herself.
CH Media.